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Jul 11, 2014

You may not be able to beat the "big boys" when it comes to marketing budget, size of your team, or size of your reach, but you can always beat them on personality. Unfortunately, just because you can, doesn't mean everybody is...

Let's face it -- some people are boring. They release cookie-cutter content that isn't any different from what the next guy is doing...

You don't want to be one of those people. But how?

That's what this episode of RED Podcast is about...

What You'll Learn:

  • A good reason to "play the edges" with your marketing
  • The types of businesses that "personality marketing" works best for
  • Secrets of a 20-year radio veteran (who says the same thing on every episode he broadcasts)
  • Why business is like dancing (or should be)
  • What "the phone company" (and other old businesses) could learn from Google
  • The danger of "Christian Singer Hair" in your business
  • Why people don't use personality in their marketing -- are your one of these people?
  • Want true loyalty from customers? Here's what to do...
  • How Dave Ramsey screwed up his new podcast (yes, we're going there)