Jul 2, 2015
Just a few years later, he now has a business partner and three interns. His Twitter account has about 50,000 followers, his related website gets millions of views each year, and the guys he's competing with, traditional television and radio, call him when they need the scoop on something.
The "secret" to his success is counterintuitive. In fact, even if you know it, your ego might keep you from actually using it within your business.
What it is? Think small when it comes to your audience.
For David Drobny, this means going local -- really local. His "market" only lives in two Tennessee counties. If you live elsewhere, you're welcome to watch (and plenty of people do), but what he does isn't for you.
Of course, if you are in one of the two counties David talks about, like I am, you're paying attention. And if you're an influencer wanting to learn how good social media is done, you should be paying attention to him also.
That's why David Drobny is in the studio with me for this episode of RED Podcast...
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