A lot of authors, speakers, and podcasters (the people who listen to this podcast) are pretty vocal about their faith (as well as a lot of other factors which have nothing to do with their businesses).
Don't be an idiot when it comes to this.
Sometimes, letting somebody in on personal details of your life will help your business. Other times though, it can severely limit your growth and income.
Listen up to make sure you're not making some very common mistakes…
In This Episode:
- Marketing lessons from a “Christmas” event
- Merry Christmas – Does this statement belong in your marketing?
- A small business in a small town that ended up being on FOX News (and in the middle of a big controversy)
- Never assume this… Never.
- Doing business in the Bible Belt
- How one receptionist is costing her boss a lot of business (it's not what you think)
- Why some people in the Bible Belt are getting their panties in a wad
- The story of a popular music producer (he's sold over 30,000,000 albums) and how he handles the “War On Christmas”
- When you assume this, you can also assume your business is going to fail
- Is your message loaded? A lesson for you… Let's not make this any harder than it has to be.
- How an “out of town” woman screwed things up for a local business who didn't want any trouble
- The #1 thing your customers want from you
- A good reason not to flaunt your “lifestyle”
- Have a Rolex watch? A rule for you to follow…
- Why people hate vegetarians
Links To Things I Talk About:
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