RED 236: Bold Marketing – How To Fly Your Flag

red podcast 236 - fly your flagEntrepreneurs talk a good game when discussing boldness, transparency, and authenticity, but few are willing to go to the lengths Alexandra Harbushka has.

In this episode, I talk about Alexandra about her bold platform. If you're looking to better connect with your audience and help people, listen up, because this is what that looks like…

NOTICE: This episode isn't for kids, highly-religious people, or those who are uncomfortable talking about sex.

In This Episode:

  • The difference between herpes and HIV (from a marketing perspective)
  • How much of your life should you share on a podcast?
  • Herpes 101 — there are two types of herpes (and odds are you have one of them)
  • Feeling the fear about something (and doing it anyway)
  • A counterintuitive way to make your life easier
  • How religion and judgement from others can affect your business
  • Anonymous trolls (and how to deal with them)
  • Backlash
  • Being clear in your communication (even when the words you're using are uncomfortable to some)
  • When (and how) you lose connection with people
  • What clarity looks like
  • The type of marketing people are so sick of (yet companies still do this all the time)

Links To Things I Talk About:

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